Greater Choice + Greater Freedom + Greater Value = Success For a Company

The companies who provide greater freedom and more choice in their products/services are the companies that succeed because the universe naturally favors forward progress and movement towards a higher state of being.

For the past 4 or so years Amazon.com has been hugely successful in the online selling of books, music and other information products. Their stock price has soared 500% since 2005. Over this same period of time Barnes and Noble stock dropped 400% before climbing back to only half its value, a net loss of 50%.

In the realm of movies and music, Blockbuster stock has taken a nose-dive since 2005, when it was about 10 dollars a share, all the way down to about a dollar and six pennies these days. Conversely in the same time period Netflix stock has gone up over 600%. And with the addition of DVD-dispensing kiosks found at grocery stores, drug stores, and McDonald's, Blockbuster eventually became a lethargic giant with weak legs waiting to collapse under its own weight.

Speaking from personal experience, I recently got Netflix and I have been completely satisfied with the customer experience, which is very rare for me. The value is incredible and the convenience and efficiency of their operation is remarkable. For making my life easier and more comfortable so that I can focus more on things that matter most, they will be rewarded financially. And so it goes with any company, product or service. And for the shareholders, that means big gains.

Understanding a company from the ground-up, the vibe they put out there for their customers and ultimately what progress they make for humanity will help in making those decisions about what stocks to buy, when to buy, and why.

0 comments:

Post a Comment