About Movie

Are you in the market for video game console shopping? There are more options today than there ever were, so it can be difficult to determine which system to buy. There are so many considerations to think of when buying consoles, so it makes more sense to look at the systems individually and compare them. The big three systems are Microsoft's Xbox 360, Sony's PlayStation 3, and the Nintendo Wii.

The Xbox 360 is probably the most popular choice in the market. Its online community, Xbox Live, is considered the best available - but that also means it comes with a monthly price tag to access it. The 360 comes in three different varieties, each at a different price point: the entry level Arcade ($199), Xbox 360 Pro ($299), and Elite ($399). Each version has incrementally more hard disc space, and comes with different accessories.

The PlayStation 3 is slightly more expensive, but is geared toward the gamer who wants an entertainment centre rather than just a gaming console. The biggest selling point for the PS3 is that it has a BluRay player built-in, whereas the 360 relies on HD-DVD technology (which is no longer supported by any major movie studios). The PS3 is technically capable of portraying better graphics and gaming experiences than the 360, but its free online community is not as robust as Microsoft's. The 80GB models are $399, and the 160GB models are $519.

The Nintendo Wii is even more popular than the PS3 or the 360; it is very difficult to find a Wii in stores to this day. While the graphics and power of the Wii pale in comparison to the 360 or the PS3, the main draw to Nintendo's console is that your movements control that of the characters on screen. Like the other consoles the Wii also uses wireless connectivity to access the Internet. The Wii is great for families, and comes in at a modest $279.

While the Xbox and the Wii are the cheaper alternatives in the video game console wars, the PS3 probably adds the greatest value by giving you a BluRay DVD player AND a gaming console, as well as a wireless media centre. There are advantages to all three, so it is just a matter of determining which console fits your situation the best.

It sounds so good when they ask you...

Do you want 6 pack abs NOW!!!? How would you like to have the body of your dreams without ever working out again? Do you want to pack on MUSCLE FAST!!?

They need you to believe in their marketing.

The fitness industry is an ever changing vortex of science and fiction. Sadly, myths (fiction) seem to trump science more often than not in the media. This is to ensure the sales of goods, be it supplements, equipment, movies, books, etc, to an unknowledgeable body of people who often want effortless results. The faster the results, the better.

Companies employ these myths often.

We encounter these myths daily. One popular creatine product promises INSTANT results, while another claims to be "superior" and a magic powder that is scientifically engineered to maximize athletic ability. It's true that creatine aids recovery, but the process is not instantaneous. Claiming to have designed a "magic powder" plays on the public's hopes for a miracle pill or formula to significantly reduce the amount of work they must do to get fit.

Some companies go even further to monopolize on the publics want for fast results.

A well known supplement company claims that their protein product will allow you to "join top pros like Jay Cutler, and goes on to say "don't wait! Start adding the slabs of granite-hard muscle that are guaranteed to get you noticed everywhere, now!

Although protein (amino acids) is the building blocks of muscle, it takes time and dedication (as well as genetics) to achieve a large amount of muscle mass. This type of ad is geared towards people looking to achieve a bodybuilder's physique, and assuming that this product is used by top pros, they are willing to pay what ever price tag they place on it.

It doesn't end there...

We also see this in the marketing of fitness equipment. Electronic muscle stimulation devices, such as popular ab belts claim to eliminate the need for exercise. An ad for a new ab machine says you can get amazing results in five minutes a day by sitting and rocking. These ads show extremely ripped individuals smiling and having a wonderful time enjoying life to the fullest; who wouldn't want that? Even though it's impossible to have the body of the models displayed in these commercials without hard work, the companies sell the dream nonetheless.

Conclusion

With so many myths surrounding fitness, it's the duty of fitness professionals to inform the public (or at least their clients) of the truth.

Curley Birdsong III

Certified Fitness Trainer